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Black Hat Seo Which Seo Techniques Should You Avoid

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  • Black Hat Seo Which Seo Techniques Should You Avoid

    Have you heard of Black Hat SEO ? Yes, it's that set of "wannabe" SEO techniques that many digital marketers loved, but Google hated forever! As Black Hat SEO is now severely penalized by every search engine, it is crucial for you to learn to recognize its signs in order to keep it away from your website, significantly safeguarding your ranking in search results. What, exactly, is Black Hat SEO? Black hat... like the black hats worn by the "bad" guys in Western movies, to stand out from the "good guys"! This is how the term Black Hat SEO came about, to distinguish it from the legitimate and accepted "White Hat SEO".

    Black Hat SEO, therefore, is defined as the practice that aims to improve the ranking of a website in the search results, but violates the terms of use of the search engines . This practice may achieve its goal – but not for Special Database long! Its risk is very high, as both search engines and affiliate partners have evolved their tactics, detecting it and immediately "ostracizing" websites that implement it from their sites. What are Black Hat SEO Techniques? Among the SEO practices that both users and search engines love, there are techniques that threaten to degrade your website . Unfortunately, often, a website doesn't even know it's fallen victim to Black Hat SEO. That's why, today, we present to you some of the most common "versions" of it, so that you can be more suspicious of it! "Invisible" links …or invisible texts.

    This is content that users don't see, but search engines crawl. Google, in particular, prohibits the placement of text behind images, off-screen links, texts with a font size of zero, use of a white background with white text, etc. "Crowding" keywords Here, effort is rewarded – not the same, however, for over-effort! Don't overdo it with the number of times you use keywords on one of your pages and, above all, don't include them in seemingly unrelated places. As Google regularly changes the percentage of text that should incorporate keywords, the secret lies in placing them, always, in strategic places. So, first of all, make sure your keyword is in the title, introduction, and meta-descriptions.